PROTECTION OF INTELLECTUAL PROPERTY RIGHTS IN SPORTS BROADCASTING

INTRODUCTION Basically, you experience sports broadcasting anytime you hear, read, or see something regarding sports through any type of media. Sports broadcasting is a huge component of the current media world, with almost every major cable network dedicating a specific channel, or group of channels, to popular sporting events, it is important to be knowledgeable in these subject matters and how it can be protected from Infringement. Therefore, if you’d love to learn more about sports broadcasting, methods of sports broadcasting and how to protect your Intellectual property rights in sports broadcasting, this article which is an examination of sports in the media will expand your knowledge on the subject. MEANING OF SPORTS BROADCASTING Sports broadcasting is the distribution of sporting events and information via mass media, most prominently through the medium of television, but also through radio and internet avenues. Basically, you’re experienci...